Tea Bag Branding & Packaging
Excited to showcase this elegantly crafted tea bag packaging that embodies the brand’s essence—calm, purity, and sophistication. The goal was to create a minimal yet premium look, resonating with tea lovers who appreciate quality and aesthetics.
Concept & Design Approach:
Natural & Earthy Tones – Reflecting the organic nature of the tea.
Soft Illustrations – Inspired by traditional tea gardens and botanical elements.
Eco-friendly Packaging – Sustainable materials to align with the brand’s commitment
Typography & Layout – A perfect balance of modern elegance and vintage tea culture.
Visual Elements:
Muted Pastel Color Palette – Evokes warmth, relaxation, and sophistication.
Custom Tea Leaf Motifs – Subtle patterns that add a touch of artistry.
Gold Foil Accents – For a luxurious and premium feel.
Minimalist Composition – Clean, breathable design that stands out on shelves.
The packaging isn't just about aesthetics—it’s designed to enhance the unboxing experience while ensuring freshness and sustainability. From the delicate unwrapping of the sachet to the first sip of tea, every touchpoint is thoughtfully designed.
Color Palette & Inspiration
For this tea bag branding, I carefully curated a soothing, nature-inspired color palette to evoke warmth, freshness, and tranquility.
The hues are designed to reflect the purity of tea leaves, the richness of flavors, and the brand’s eco-conscious values.
