Abandoned Flight Email for OTA company

Here’s a personalized abandoned cart email design created for online travel agency , aimed at re-engaging users who left their flight search without completing the booking. ✈️📩

🔹 The goal? Encourage users to return and finalize their purchase by showing their previously searched flights and suggesting alternative dates with lower prices.

This project covered both design and coding, ensuring a fully functional, high-performing email template. It was created in alignment with new key visual, maintaining brand consistency across all touchpoints.

Key design elements:

✅ Nearly 100% pixel-perfect match to the original design across major email clients, guaranteeing a consistent experience for all users

✅ 100% responsive layout ensuring a seamless experience on all devices

✅ Optimized for clients with images disabled – maintains full functionality with a minimalist, text-driven approach

✅ Minimal use of graphics to ensure clarity, fast loading, and effective message delivery

✅ Perfectly adapted for dark mode, preserving readability and visual hierarchy in all viewing conditions

✅ Alternative date suggestions to increase conversion rates by offering cost-saving options

✅ Prominent call-to-action (CTA) guiding users back to complete their booking

This design focuses on clarity, efficiency, and high deliverability, ensuring a smooth experience across different email clients.