Willinglee Website Design

The Client:

Willinglee, an innovative gift box company, transforms the gifting experience by offering boxes filled with US-made products, all wrapped in earth-friendly, hand-painted paper. Willinglee is dedicated to celebrating the everyday, making gift-giving more frequent, inclusive, and impactful.

Challenge:

Willinglee sought to differentiate itself in the crowded gift box market. The challenge was to enhance the product, website design, and marketing design to stand out against competitors, leading to a relatable company that would resonate with customers.

Solution:

Merging Willinglee's vision with our design expertise, we implemented significant improvements, resulting in an enriched gifting experience. This transformation led to increased customer satisfaction and a surge in brand recognition.

Impactful Fusion of Website Design & Brand Strategy:

Willinglee recognized the need for an improved website design and strategic visual design across marketing platforms to better engage our core audience. We aimed to engage their core audiences: gift-givers of every kind and recipients across a broad demographic spectrum. Collaborating with a skilled brand strategist and leveraging customer feedback, we reshaped the website and social media assets to align with the brand's fun yet calming vibe. Every aspect, from typography and color schemes to visual elements, underwent strategic adjustments, resulting in a more cohesive and engaging brand presentation.