Evently - Event App UX/UI Design
📌 Project Overview
Evently is a mobile app designed to streamline event planning, attending, and vendor coordination. Built from extensive user research, it solves specific pain points with an intuitive, all-in-one solution.
🎯 Core Features & User Benefits
✅ Event Creation & Invitations Organizers can effortlessly set event details, choose templates, and send invites via phone contacts.
✅ Location Search Easily browse venues with availability and pricing.
✅ Vendor Booking Connects users with trusted vendors via portfolios and in-app messaging.
✅ Event Discovery Guests can browse and RSVP to events.
✅ Gift Organizing Suggests and delivers personalized gifts via partnered platforms.
✅ Reminders & Notifications Push notifications keep users updated.
✅ Guest Preview Mode Non-logged-in users can explore events, venues, and vendors.
🎨 Branding & Design Choices
Name & Tagline
Evently: Blending “event” and “lively” for an effortless feel.
Tagline: “Plan, Connect, Celebrate” – Reflecting the user journey.
📌 Competitive Analysis I have analyzed Evite, Eventbrite, Splash, Cvent, and Hopin, identifying gaps in gift integration, venue clarity, and seamless vendor coordination.
📌 Competitive Insights
Evite: Strong for digital invitations but lacks vendor booking.
Eventbrite: Great for ticketed events but limited in social event planning.
Splash: Professional event branding focus but lacks personal event tools.
Cvent: Enterprise-level event management, not user-friendly for small organizers.
Hopin: Great for virtual/hybrid events but limited physical venue search.
Evently simplifies events via research on app users, yielding 3 personas: Sarah (planning), Mike (attending), Emma (vendors). Persona details below.