For this project, I created detailed graphic drawings showcasing unique summer fun zones for four beer brands: Staropramen, Mustang, Corona, and Cool. Each brand's zone is designed to reflect its distinct identity, atmosphere, and target audience. From chill beach vibes to adventurous outdoor settings, these visuals bring the perfect summer experience to life.

Behind the Scenes – Sketching the Fun Zones

Before finalizing the designs, I started with detailed sketches to explore the layout, structure, and key elements of each fun zone. These initial drawings helped me define the unique vibe of Staropramen, Mustang, Corona, and Cool, ensuring that every space felt authentic to its brand. From rough concepts to refined compositions, sketching was a crucial part of the creative process, allowing me to experiment with different ideas before bringing the visuals to life.