Crisps packaging

Flavor and Sustainability at the Core

Swedish crisp manufactor is expanding into Europe, launching with four of its most loved flavors. New markets bring challenges, from language barriers to local recycling regulations.

The solution? A design that meets all requirements while showcasing the brand’s craftsmanship. Replacing the iconic paper bag with recyclable plastic packaging to comply with European sustainability standards.

Arne Wetterholm
Hello! I am Arne, Art Director. Let's 💬

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