Loan Mantra - Brand identity
Our refreshed identity aimed to convey that loans are accessible to people of all ages, with bold colors symbolizing the inclusion of a younger audience. The new logo boasts a modern aesthetic that evokes positive associations with loans.
The logo, featuring a cluster of checkmarks, symbolizes successful lending deals, instilling a sense of trust and reliability. In addition to the client’s website and other digital resources, we redesigned printed branding materials to match the new visual identity.
