Visual identity for Good Veggie 🥦
Creating a visual identity for Good Veggie
Imagine a world where vegetables are not just food but a way of life. Where every product has a story, and the packaging speaks your language. We created Good Veggie — a brand concept that blends aesthetics, sustainability, and taste.
💡 The Idea:
Inspired by organic produce and a deep respect for nature, we developed an identity for a brand that prioritizes quality, transparency, and mindfulness. At its core: a playful illustrative style, warm natural tones, and clean, minimalist design.
🥑 What’s Inside?
— A logo and brand identity featuring a charming broccoli character 🌿
— Visual branding for packaging and digital platforms
— A mobile app concept for an effortless shopping experience
— Eco-friendly packaging and natural textures
This project is a reminder that healthy eating can be not only good for you but also visually appealing! What do you think of the concept? Share your thoughts in the comments!
