"Our Story" for Medical Logistics

Have you ever actually read a "Company Story"? 🫠

Yep, we all know it’s usually a long, boring section. No one wants to scroll through a wall of text.

So, when designing the “About” page for Medical Logistics, I had one goal: to make it something users actually want to explore.

That’s when the idea of an interactive timeline came to life!

✔ I broke down the company’s key milestones, year by year

✔ I highlighted only the most important moments

✔ I let users jump to specific years - no need to read the whole story

✔ I added images that reflect each milestone

This was also a fun challenge from a dev perspective. We worked closely to balance interactivity with usability and ensure the solution was optimized for all screens (yes, mobile too!).

And guess what? This section ended up being our favourite part of the entire “About” page 😁 yep, the “boring” company story! Proof that even the most overlooked sections can be exciting when designed well.

⚒️ Tools: Figma + Blender + Photoshop

💼 Project: Medical Logistics

👫 Team: Me (UX/UI Designer) + PM + Developer

🏭 Industry: Healthcare & Logistics

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We are Purple Deer! A design studio crafting custom digital products for startups and scaleups.

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