Redesign Aqua Landing Page

Overview

As the leading drinking water brand in Indonesia, AQUA is committed to providing high quality water that comes from the best springs. With a natural filtration process and strict packaging standards, AQUA ensures that every drop of water you drink remains fresh, healthy and safe.

Problems

  1. Lack of Awareness about Quality Water Sources: Many consumers do not understand the importance of choosing drinking water from protected sources that contain beneficial natural minerals.

  2. Lack of Transparency on Filtering Process and Quality Standards: Some customers still have doubts about how AQUA maintains its water quality, including the filtration process and safety certification.

  3. Lack of Understanding on the Health Benefits of Water: Not all consumers are aware that quality drinking water can contribute to optimal body health, including maintaining fluid balance and improving metabolism.

  4. Lack of Engagement with Community and Environmental Issues: Consumers are increasingly concerned about environmental sustainability and want to know how their favorite brands contribute to the preservation of natural resources.

Solutions

  1. Diverse Product Choices: AQUA offers various sizes and types of packaging to suit everyone's needs, from small bottles for daily activities to large gallons for household needs.

  2. Guaranteed Quality and Safety: Every AQUA bottle goes through a natural filtration process and strict quality tests to ensure its freshness is maintained. AQUA also has various certifications that guarantee the safety of its water consumption.

  3. Nutrition and Water Benefits Information: AQUA provides education on the benefits of mineral-rich drinking water for body health, including helping the digestive system, increasing endurance, and maintaining optimal hydration.

  4. Commitment to the Environment: Through recycling and spring water conservation programs, AQUA continues to strive to preserve nature. Campaigns such as “Plastic Wise” and sustainable water source management are concrete steps in maintaining ecosystem balance.

  5. Community Involvement and Education: AQUA presents various inspiring stories from customers and communities that support healthy and sustainable lifestyles. Consumers can also share their experiences and stories in maintaining health through good hydration.

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