ConsumerBuzz - Social media analytics platform
Definition
ConsumerBuzz by Socian AI is a social media analytics platform offering sentiment analysis, trend tracking, and content management tools. Consumr Buzz is a Florida-based digital marketing agency specializing in SEO, social media management, reputation management, and web development. Consumr Buzzz, founded in 2013, focuses on email marketing, PPC, SEO, content marketing, and affiliate marketing.
Problem statement:
The dashboard struggles with readability, visual hierarchy, and data clarity due to low contrast, overloaded UI elements, and inconsistent spacing. Users may find it difficult to interpret insights because of unclear data labels, poor color differentiation, and a lack of tooltips. Limited filtering options and redundant metrics contribute to inefficiency, while the absence of export or sharing features hinders usability. Optimizing the design for better spacing, contrast, and interactive elements would enhance user experience and data accessibility.
