Redesign Shoes and Care Landing Page

Overview

Shoesandcare is a premium shoe care service committed to keeping shoes in the best possible condition. With professional cleaning methods, high-quality materials, and attention to sustainability, Shoesandcare has become the top choice for customers who care about the look and durability of their shoes.

Problems

  1. Lack of Awareness about Shoe Care: Many customers do not understand the importance of taking proper care of their shoes, often leaving them dirty or damaged sooner.

  2. Uncertainty about Services and Prices: Some customers feel confused about the services available, especially in distinguishing deep cleaning, unyellowing, and premium treatment.

  3. Lack of Education on Sustainability: Customers are not fully aware of how Shoesandcare contributes to sustainability with the use of eco-friendly materials and treatment methods that extend the life of the shoes.

  4. Difficulty in Access and Ordering Process: Not all customers have time to come directly to the location, and some experience problems in the process of ordering services online.

  5. Lack of Interaction with the Shoe Lovers Community: Shoesandcare has a strong customer base, but has yet to fully utilize the potential of the community to share their experiences, care tips, and shoe care results.

Objectives

Shoesandcare aims to address this challenge by providing a platform that not only provides shoe cleaning services, but also a source of education and community for customers. With a more modern and functional website, Shoesandcare wants to create a better customer experience, from booking to shoe care education.

Solutions

  1. Clearer Service Presentation: Service pages are better categorized, covering Fast Cleaning, Deep Cleaning, Premium Treatment, Unyellowing & Whitening, and Repair to help customers choose the appropriate treatment.

  2. Transparent Information on Price and Process: Each service has a detailed description of its benefits, the materials used, as well as a clear price, so that customers do not have to hesitate before ordering.

  3. Education and Awareness about Sustainability: The website displays Shoesandcare's commitment to environmentally friendly practices, such as the use of non-toxic cleaning agents and methods that extend the life of shoes.

  4. Easier Ordering Process: Customers can now quickly book services online, with free pickup and delivery options, making shoe care more practical.

  5. Testimonials and Customer Community: The Customer Stories section displays customer experiences in using Shoesandcare services, accompanied by ratings and reviews that help potential customers make decisions.

  6. Shoe Care Inspiration and Tips: The website now has blogs and tutorials that provide tips on how to care for shoes at home, recognize the type of shoe material, and how to avoid damage.

Results

Mockup

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