Outing is a modern property booking app designed to provide a fast, secure, and simple experience for users in Kuwait looking for chalets, farmhouses, lodges, and other short-term rental properties. The design focused on streamlining the booking process, improving property browsing, and ensuring trust and reliability in property listings.

This case study will cover the design challenges, research process, and solutions implemented to create an intuitive and efficient user interface.

Check the prototype at: Outing Guests Prototype

Research & Design Process

User Research and Competitive Analysis

• How users navigate through property listings

• Common frustrations and pain points in the booking experience

• Features that improve user retention and booking completion rates

Key Insights

• Users want a quick and simple way to filter properties based on their needs.

• Payment flexibility is a major deciding factor for completing a booking.

• Trust and reliability are crucial—users need reassurance that the property matches the listing.

Designing a User Flow that Minimizes Steps

We structured the booking flow to minimize unnecessary interactions, allowing users to:

• Select a property without navigating multiple pages.

• Apply filters quickly without getting overwhelmed by too many options.

• Complete payment in a single step with clear details on deposit vs. full payment options.

Result: A clean, intuitive interface that enables users to complete their booking in less than a minute.

Structuring Property Listing Pages for Clarity

Rather than overwhelming users with excessive information, we broke down content into scannable sections:

• High-quality images displayed in a carousel format.

• Concise key details at the top (price, location, and rating).

• Expandable sections for additional details, allowing users to access more information if needed.

Result: A structured and visually appealing property listing layout that improves readability and decision-making.

Enhancing Search and Filtering with a Guided Experience

Based on research, users primarily search based on:

• Property type (chalet, farmhouse, etc.)

• Availability dates

• Price range

We designed an interactive filtering system with:

• Visual property categories for quick selection.

• A simple slider for adjusting price and date preferences.

• Saved search preferences, allowing users to revisit their customized results.

Result: A more personalized and efficient search experience that reduces frustration.

Building a Transparent and Flexible Payment System

To address user concerns regarding commitment and payment flexibility, we designed a system where users can:

• Pay either a deposit or the full amount upfront.

• Clearly see the breakdown of costs before confirming payment.

• Use secure and fast payment gateways.

Result: A transparent and flexible payment experience that improves conversion rates.

Ensuring Property Credibility and Building Trust

To reassure users about property authenticity, we added:

• Verification badges for trusted listings.

• Clear user ratings and reviews to highlight real experiences.

• A guarantee statement emphasizing that properties match their descriptions and images.

Result: Increased user confidence in booking properties through Outing.

+150 Screen

Final Results & Impact

After several rounds of testing and iterations, the final design achieved:

• A clean and simple interface that makes browsing and booking effortless.

• A streamlined payment process that supports different user preferences.

• A smarter search system that helps users find properties faster.

• A trustworthy booking experience that reassures users about property quality.