Pier 1 Rebrand

Presenting our refreshed vision for Pier 1 Imports, a brand known for unique home furnishings and décor. This updated identity embraces a sleek, modern aesthetic while preserving the brand's heritage. The bold typeface and refined color palette maintain trust and familiarity, while the redesigned “i” element adds a dynamic, forward-thinking touch.

💡 Key Highlights:

✔️ Strong, contemporary typography

✔️ Iconic blue “i” for brand recognition

✔️ Balanced evolution between past and future

✔️ Minimal yet impactful logo structure

Let us know your thoughts! How do you feel about this redesign?

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