Ben Pearce for Brandeins - LoveBrands

Ben Pearce's ink painting beautifully illustrates a recent article published by brand eins: Harald Willenbrock interviews Kevin Roberts, who headed advertising agency Saatchi & Saatchi for 16 years and we come to understand a little more about "Love Brands" "...brands are not just admired or valued, they are loved beyond all reason," says Roberts, who explained his thesis in his 2005 book "Lovemarks - The future beyond brands." "Only love can explain why Harley-Davidson is a substitute religion for hundreds of thousands of bikers. Why people wait nights in front of a flagship store to be able to spend half a month's salary on an iPhone..." read the article here: and find Ben's works at the link above. 

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