Turris/ Creative campaign arrives in Madrid

Turris the reference franchise in Catalonia, which has more than 36 bakeries throughout the country, was looking for a campaign to open market in Madrid, looking for an identification with the territory and brand values. After winning the proposal, I was in charge of conceptualizing and leading the creative campaign of the same, with the creation of the main graphic and video pieces of the same. https://www.youtube.com/watch?v=hYQpR0CqI8s