Avenue B Identity & Brand Development
Every step of the branding process was inspired by the company and its beautiful work.
THE COMPANY
★ Established in 2009 in Austin - Work is exclusively in Austin, TX, and particularly central Austin.
★ B is significant - Is both the client's last name, and first job was on Avenue B in Historic Hyde Park, an area just north of Univ of TX campus
★ Remodels and additions. Occasionally will do interiors. Excel at historic preservation.
★ Award winning work garners good press and great client reviews
THE WORK
★ “You get what you pay for.”
○ Quality craftsmanship. Quality and Integrity in every detail.
○ A trusted partnership. Friendly, approachable, honest. Not cheap, but won’t overcharge either.
★ Age of homes they work on is Turn-of-the-Century 1900 - 1955
○ Solid structures. “Good bones.”
○ Character and history. “Old soul”
★ Context (the neighborhood, features of the land/site) is an important consideration.
★ Continuity between the structure’s past (existing architecture and features) and present (in terms of modern upgrades,
features and functionality) is another important consideration.