Intelligencia AI — Branding Case Study
Intelligencia AI is a company that applies machine learning to enhance the success rates of drug development.
The goal was to create a distinct brand that symbolizes data, connectivity, and at its core, the essence of "pharma". The final design captures the synergy between machine learning and drug development. To make the brand feel vibrant and approachable rather than enigmatic, I prioritized the use of bright colors and dynamic gradients, bringing the brand to life with energy and clarity.
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