The Invisible Weight - PSA Pitch Reel

The Invisible Weight was created as a pitch reel for a prospective client. The objective was to shed light on the hidden struggles of depression and anxiety. In a world that moves relentlessly and seems indifferent to the well-being of individuals, millions silently carry an invisible burden—one that hides behind smiles, careers, or seemingly normal lives.

This reel reminds us that someone you know may be silently struggling. Because no one should have to face their challenges alone.

Tools Used: MidJourney, Vidu, Kling AI, Hailou AI