Arrows/Growth Logo Design

Introducing a logo design created for a unified operating system dedicated to corporate spend management.

What inspired this logo?

The design draws inspiration from the ripples of water drops, symbolizing interconnectedness and the ripple effect of core processes like Pay, Procure, and Manage. The layered circular forms represent these core pillars, while the dynamic arrow-like shapes communicate direction, movement, and an all-in-one solution approach. The final design reflects simplicity and scalability, aligning perfectly with the platform’s focus on streamlined operations and impactful results.

Scope of work: logo design, branding, marketing

Stay tuned for more shots and insights coming soon!

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