Vanishing West Ciders Branding

An illustration and lettering-forward cidery from us! (no one is surprised).

Stoked to share a small look at the branding, copywriting and packaging work we did for Vanishing West Ciders. Embracing the spirit of experimentation, creativity, and the modern west, this direction leverages typography with a literal vanishing point, bold, and simple use of colors that have been worn with the desert sun, and of course, a cowboy traversing the barren desert in search of a cider to wet his whistle.

The VW co-founders are dead serious about the accessibility of humor and wit as well as their craft, and this direction stands as a personification of these values. With 7 SKUs, we have a lot more to share with this!

Type in use: BN Lemonz by Brandon Nickerson

Espiritu by Sudtipos

Full Case study: https://www.vicarelstudios.com/vanishing-west-ciders