Vitesse
Vitesse needed a new website and explainer film to showcase their unique solution, which streamlines claims payouts, reduces capital requirements, and provides real-time visibility for insurers. The challenge was to clearly communicate this complex offering without alienating the audience while highlighting what sets Vitesse apart from competitors.
This project also allowed for a branding refresh, creating a strong, modern look that reinforced their secure, trustworthy, and clear messaging throughout the site
Our approach focused on creating a 3D cube device using hexagonal elements from Vitesse's branding to represent their product offerings, such as Claims Fund Management, Faster Claims Payments, Payee Choice, and Security. The cube would lock and unlock to illustrate the connectivity and global network central to Vitesse.
This theme carried through the site and video, showcasing the flow of Vitesse’s Treasury & Payment Solution from insurers to tier-1 banks, third-party delegates, and claimants.
We used apertures to frame photography, giving the brand a consistent and modern look. Built in Webflow, the site features dynamic animated content through Lottie infographics and a CMS setup, enabling Vitesse to easily expand their offerings in the future.