Sanctuary Graduates
The rebranding of Sanctuary Graduates presented an opportunity to inject the brand with greater vibrancy, reflecting the youthful, dynamic, and colourful nature of its student audience.
Our approach centred on leveraging shapes, drawing inspiration from elements within the current logo accents and developing them further. This resulted in a versatile suite of assets that could be used both with and without imagery, serving as visual cues to enhance engagement across the site.
To differentiate between the candidate and employer sections, we implemented a contrasting design approach, creating a ‘light world’ for candidates and a ‘dark world’ for employers. The candidate section also featured a jobs board, integrated via a Trello powered iframe.