Axis—Brand Readiness Assessment Logo

One of the main initiatives we're kickstarting at Unbound this month is the development of our online brand readiness assessment—Axis. By mapping each participant’s scores onto a grid, Axis provides both our team and the users themselves with clear insights into their partnership potential.

Axis is a visual expression, working in harmony with the symbolism of our brand alignment workshop, Compass. (Compass Logo: Tuell)

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