Big, Bold, and Built to Move

Excited to share my new concept branding design for a gym that’s all about power and performance. I wanted to create a look that captures the intense energy of a hard-hitting workout—so think heavy typography, a fearless color palette, and a logo that doesn’t shy away from making an impact.

I also mocked up how the logo looks in print collateral and on t-shirts to showcase its versatility in real-life scenarios. Let me know what you think of this super-charged brand concept—I’d love your feedback!