Ema- Logo design and Branding

Client name: Ema

Year of completion: 2024

Design collaboration 🤝 with @Prakhar

🌟 Hello, creative minds!

Today, we’re thrilled to share Ema, the world's first home-testing solution for dementia, specially designed for women. Ema is on a mission to predict, prevent, and provide the best treatments for dementia, striving to add 10 more healthy years of life to 150 million people by 2034.

💡 Client Brief: They envisioned a logo that’s simple, clean, and self-explanatory—something that instantly connects with people on a personal level.

✨ Final result: We created multiple logo concepts, and the final selection is a typography-based logo that is easy to connect with and memorable, perfectly embodying Ema’s vision.

We hope this design sparks ideas and inspiration for your creative journey. Let us know your thoughts!