Acht Botaniker | 8B. Digital strategy, social media.
To present 8B as a youthful and approachable brand, amce studios developed a strategy for Instagram, TikTok, and Facebook. It emphasizes connection through transparency, humor, and authenticity. A fresh visual identity ensures the brand stands out digitally, while creative content highlights sustainability and regionality, promoting eco-friendly, local food. Monthly on-site content production keeps the brand dynamic, positioning 8B as more than a brand—a lifestyle that resonates with young shoppers.
About 8B
Acht Botaniker stands for regional, sustainable foods that connect people and nature. Based in Gernsheim am Rhein, a passionate young team specializes in high-quality products like tea, spice blends, kitchen herbs, oils, and fruit spreads. These products impress not only with their flavor but also with their natural ingredients, regional cultivation, and absence of additives. With short transport routes and efficient processing, everything happens locally. This regional, sustainable approach reflects a deep connection to nature and a love for quality ingredients, resulting in award-winning products.