Upgrade Plan Banner for SaaS

I created this sleek, conversion-focused upgrade banner for Toast, a SaaS and browser extension.

The goal was to highlight premium features while ensuring the design communicates urgency and value.

Key design highlights:

  • - A dark, minimalistic theme to emphasize content and CTA.

  • - Clear feature breakdown using icons for better scannability.

  • - Pricing cards designed to contrast monthly vs. yearly plans, helping users spot the savings. Bold and prominent

  • Activate Pro Features button to drive conversions. Trust elements like the 30-day money-back guarantee and Stripe protection to build confidence.

Results: The subscription rate will increase by 30% soon—lock in the current pricing now to save!

This project challenged me to combine usability, urgency, and aesthetics for maximum impact.

I’d love to hear your feedback!

Available for work: potapenkom2303@gmail.com

Maksym Potapenko
UX/UI designer. Dashboards, Apps, Design Systems
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