Stacey Fru

Website Designed by EasyStudio

Case Study: Building Stacey Fru’s Digital Platform

Overview

Stacey Fru is an internationally acclaimed child author and activist who began her literary journey at the age of 7. Known for her debut book, Smelly Cats, Stacey is the youngest South African author to have her work approved for primary schools. Her dedication to inclusivity is reflected in her commitment to making her books available in Braille and Daisy formats.

Stacey needed a digital platform to showcase her achievements, connect with her audience, and promote her advocacy efforts. I had the honor of designing and developing her website, staceyfru.co.za, to serve as a hub for her works, initiatives, and inspiring story.

Challenge

The website needed to achieve multiple goals:

  1. Highlight Stacey’s Achievements: Showcase her journey as a child author and advocate for inclusivity and literacy.

  2. Promote Her Books: Provide detailed information and purchasing options for her literary works.

  3. Engage Diverse Audiences: Create a platform that appeals to children, educators, parents, and advocacy groups.

  4. Ensure Accessibility: Incorporate inclusive design principles to reflect Stacey’s mission.

Solution

The website design and development process focused on balancing creativity and functionality, ensuring Stacey’s story and vision were at the forefront.

  1. Showcasing Stacey’s Journey

    • An engaging “About” section detailing her achievements, from publishing her first book at 7 to her advocacy initiatives.

    • An interactive timeline featuring milestones in her career.

  2. Promoting Her Literary Works

    • A “Books” section showcasing her publications, with descriptions, endorsements, and purchasing options.

    • Special emphasis on her Braille and Daisy formats, reinforcing her advocacy for inclusivity.

  3. Engaging and Informative Features

    • A blog platform for Stacey to share updates, insights, and advocacy projects.

    • Integration with her social media channels for real-time engagement.

  4. Accessible and User-Friendly Design

    • A mobile-first approach to ensure seamless navigation across devices.

    • Features to support visually impaired users, including clear typography and compatibility with screen readers.

Key Features

  • Dynamic Homepage: Showcasing Stacey’s latest updates, events, and achievements.

  • Book Store: Direct purchase links and additional resources for her literary works.

  • Resource Hub: Tools and materials for educators and parents interested in Stacey’s books.

  • Social Media Integration: Bridging her online presence for maximum engagement.

Outcome

The launch of staceyfru.co.za has resulted in:

  • Increased Visibility: A strong digital presence that highlights Stacey’s achievements and connects with her audience.

  • Enhanced Accessibility: Positive feedback from users, particularly for the inclusive design features.

  • Professional Growth: A platform that positions Stacey for continued recognition as an author and advocate.

Conclusion

This project was a fulfilling opportunity to craft a digital space for Stacey Fru, reflecting her journey as a trailblazing young author and activist. The website not only amplifies her voice but also serves as an inspiration for audiences across the globe.

Explore Stacey Fru’s journey at staceyfru.co.za.

More by EasyStudio

View profile