Casual Pelican Brand Marks

Brand marks designed for Casual Pelican! These adaptable designs perfectly capture the apparel brand’s laid-back, stylish vibe.

Below is a visual comparison of how you can take the primary brand mark and make it into a responsive logo. Responsive logos change and adapt to fit different spaces—whether it’s an embroidered emblem on a polo tee, a social media avatar, or a vehicle wrap. They look great and stay recognizable no matter where you see them, keeping the brand’s identity strong across all formats.

Pelican Sketch Process

Chelsea Burkett
Illustrator & Designer, available for projects!
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