Aerpotato Logo Design

Logo and visual branding for Aerpotato - a company dealing with aeroponics and new technologies that are used to better grow plants, mostly potatoes as the star of the show that is also in the companies name.

The logo represents the process of aeroponics in a very minimalistic fashion - the plant is suspended in the "air" while the roots are sprayed with water and nutrients in predetermined doses.

The font of the logotype is inspired by sci-fi novels whose plot mostly revolves around a certain sandy planet and wonderous spice 😉