Calendar streaks & badges

Overview

Full case study on sarahmakes.it

In 2023, we launched a mobile app calendar for our creators and their customers. The primary feedback we received was that customers also want a calendar feature for their web users. 

To address this, we plan to extend the calendar functionality to the web, aiming to boost engagement, retention, and user satisfaction. Additionally, we will introduce streaks and badges to promote daily usage and enhance retention through gamification.