GuideMe 🇬🇧
University undergraduates often struggle to bridge the gap between their academic journey and securing their desired jobs. To address this, GuideMe, a SaaS platform, aims to empower students by offering personalized certification recommendations and automating key aspects of the job search. To help communicate its value, GuideMe enlisted Marffa Agency to develop a user-friendly and engaging landing page that would resonate with its target audience.
Marffa Agency’s primary goal was to design a landing page that appealed to students while clearly showcasing the platform’s features. The process began with the development of UX prototypes, focusing on creating a simple and intuitive user journey. Next, Marffa used Figma to design a visually compelling UI, incorporating clean layouts and vibrant colors that captured the attention of undergraduates. The final step was building the site on WordPress using Elementor, ensuring the platform was scalable and fully responsive for seamless access on all devices.
The result was a dynamic landing page that effectively communicated GuideMe’s value. By combining intuitive design and engaging visuals, the site improved user engagement and made it easier for students to explore the platform’s offerings. Marffa’s work successfully positioned GuideMe as a trusted partner in students’ career journeys, helping them transition from education to employment.