Stocard App UI

In this project, I conducted a comprehensive redesign of the StoCard app, updating its appearance, creating a new logo, and developing a webpage to advertise the app.

To ensure the redesign was successful and met user expectations, I analyzed StoCard's target audience. The StoCard app is designed for users aged 18-45, primarily young and active individuals who frequently use their smartphones for everyday tasks. It appeals to both men and women, offering a simplified way to manage loyalty cards.

The app targets users with a good level of technological proficiency. It values convenience and intuitive interfaces. Key needs addressed by StoCard include time savings, ease of use, quick access to loyalty cards, and organized storage.