Abstract Logo and branding design for Fresher
Fresher logo, I wanted to create something that feels organic and connected to nature, while also highlighting the innovative, data-driven aspect of the app. The overall shape of the logo is inspired by a leaf, symbolizing growth and sustainability in farming. Within this natural form, I’ve creatively incorporated the letter "F," tying the brand name directly into the design. I love to play with creativity, and with this logo, I aimed to tell a story of blending nature with technology, capturing the essence of Fresher’s mission to provide smart, data-driven insights for the agricultural world.