Brand Strategy | Visual Identity | Packaging

BiteNChuckle is a brownie chocolate company that specializes in delivering an array of delicious brownie flavors right to your doorstep. From classic favorites to innovative stuffed brownies, they cater to diverse tastes, ensuring there's a flavor to delight every palate. Their exuberant and lively approach to enjoying life's little luxuries is reflected in every scrumptious bite of their bubbly brownies. With a commitment to bringing delight and satisfaction, BiteNChuckle is redefining the art of treating oneself, making every delivery an experience to relish.

Project Goal: Craft a vibrant and unique visual identity for the brownie chocolate company that reflects their fun and distinct personality. Develop a brand strategy that sets them apart from competitors by creating a design that's lively and engaging while staying true to their essence.

A playful, custom font to represent the fun behind making the delicious goods. Brand characters designed to look like brownie pieces showcasing the fun and flavour in every bite.