Pava Website Case Study

The client

Pave's chat-based tool empowers your sales & marketing strategy while satisfying platform compliance, engaging at scale, and personalizing your communications. This tool takes your sales and marketing to the next level with WhatsApp – a powerful, direct, and personalized way to connect with your customers, boost engagement, and drive conversions in real time.

The challenge

SaaS tools often have extensive features, but showcasing all of them can overwhelm visitors. Visitors may feel the product is too complex or not focused on their specific needs. Highlight core features and benefits first, with the option to explore advanced capabilities in more detail.

Working with companies with a strong design culture is always challenging, and the PAVE team set the bar pretty high with their work on the product. However, with so many shared values and a similar mission focused on bringing people together, it was an easy decision for me to jump on this opportunity; and help out.

The solution

I researched, strategized, and designed the brand-new website with a design system and multiple interactions. Make responsive design and prioritize speed and usability on all devices. Highlighted unique value proposition, leveraged brand storytelling, and emphasized outcomes, not just features.

Thanks for checking it out! 🏀

If you're looking for a design partner for your next SaaS project, drop me a line, and let's talk about how I can help you achieve your goals.

If you find this design appealing, don't hesitate to leave a like 👍

----------------------------------------------------------------------------------------------------

Full case study : https://www.behance.net/gallery/212784125/SaaS-Website-Case-Study

Email: muradjm3@gmail.com

WhatsApp: https://wa.link/oiciqh