HDFC APP REDESIGN
Overview
This redesign of the HDFC Mobile Banking app focuses on simplifying banking operations while introducing a sleek, modern interface. By improving visual hierarchy, navigation, and functional elements, the design aims to enhance usability and create an intuitive experience for diverse users.
Key Features and Improvements
1. Account Overview Screen
- Redesigned the account display with a card-based layout, highlighting balance and key account details prominently.
- Added clear action buttons for easy access to statements and sharing account information.
2. Home Dashboard
- Introduced a modular design showcasing important features like bill payments, money transfers, and UPI payments.
- Integrated a Direct UPI Scan Button at the bottom navigation bar for one-tap access to QR payments.
- Displayed "Due Bills" section for quick access to pending payments, with a dedicated “Pay Now” button for immediate action.
3. Menu and Navigation
- Revamped the menu with categorized sections such as Pay, Save, Invest, and Borrow for better organization and accessibility.
- Included personalized user details, login timestamps, and a notification badge for a dynamic user interface.
Design Approach
- Adopted a minimalist visual style, with clean lines, modern typography, and a consistent blue-and-white color palette to align with HDFC's branding.
- Enhanced interaction design with prominent buttons and a focused bottom navigation bar for quick access to core functionalities.
- Simplified user flows to ensure ease of use for both tech-savvy and non-tech-savvy customers.
Impact
This redesign transforms the app into a more user-centric banking solution by prioritizing functionality and aesthetics. It aims to improve task completion efficiency, enhance user satisfaction, and strengthen the brand’s digital presence.
