By:Matthew The Shirt

Meet the result of our collaboration with By:Matthew, a young fashion brand.

For The Shirt, we created an interactive page centered on crafting a storytelling experience that went beyond traditional wireframes.

Drawing inspiration from tech product experiences, we highlighted every detail through a seamless long-read experience. Starting with a raw storyboard, we refined it into an engaging journey that truly brings The Shirt to life.

bymatthew.com/products/the-shirt

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