Precision motorcycles, precision design for a legendary brand

Brochure design that needed to display the range of motorcycles for Honda in one resource for dealerships across Australia. The team at Honda needed to update the previous brochure with something newer to display the new range of motorcycles that were being released that year.

It needed to be exciting yet technical, and required to have lifestyle photography throughout to showcase the design of each motorcycle. Taking on the branding requirements of Honda Motorcycles, The following layout was agreed upon after creating a couple of simplified spreads and the rest was pieced together slowly.

All the copy throughout was supplied, including the specifications of each bike. Imagery was also supplied, but required extensive clipping throughout to be used. Very time consuming, but once complete, the client loved the entire project and only had minor feedback on wording and some image choices swapped out.Please note, this is not the complete brochure as it's very lengthy and mostly a similar layout.