ANIMATED LOGO: Synergy of form and motion

ABOUT PROJECT:

In this project, I demonstrated how animation transforms a static logo into a lively and expressive brand element. Each motion element was carefully crafted to add depth, character and dynamism to the logo. The static mark comes to life, transforming the visual identity into a compelling story that captures attention and leaves a vivid impression. The project emphasizes how animation can be a powerful visual communication tool that enhances brand perception and interaction.

MOTION DESIGNER:  ALEX KULIKOV  /  INSTAGRAM / GMAIL 

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