BLISSFUL BEE

Blissful Bee is a proposed local honey sweet potato chip company striving to make the world a better place for bees. Contained in a circular, compostable, biodegradable paper tube and sealed in beeswax wrap, Blissful Bee utilizes ethically sourced honey from local companies in South Carolina to create unique hexagon-shaped sweet potato honey chips. 

This product comes in a variety of flavors; original honey chips, lavender honey, pink peppercorn, and rosemary. Each flavor is given a flower in the South Carolina region for the viewer to read and be educated on how to garden for bees, with a QR code for further gardening tips. The assigned flower’s petals are then placed around the hexagon of the logo to further indicate the difference in flavor of each product. This project focuses on the brand identity of the proposed company, the logo design, and the package design of the product. It encourages the use of sustainable packaging to make the world a better place for not only us but for other living creatures such as bees.