Cake Salon
All The Ways You Imagine
Glittering, powdering, spraying, painting, sprinkling, and more. Not to mention rainbows of colors to be possibly picked.
Cake salon has started the business journey to serve professionals in the dessert, cookies, cake, and chocolate industry and bring their art concepts to life. Making all eyes feel the joyful sense before even tasting the flavor of any piece.
Cake Salon’s graphic elements consist of various icons that represent the brand’s personality. The shapes are kept effortlessly solid for ease of usage on any brand element. One tricky part is to infuse colorful and informative designs, but still, have a sense of appealing and tasty looks to avoid the similarity between food coloring and paint coloring. To let go of the usual practice of an old-school presentation, we went further by modifying the cake, chocolate, and confectionery picture and placing each of them on the label based on the basic usage of the product. This is done to suit the modern look we made on the brand identity.