UI/UX Design for 404 Error Page | Culinary Website

This project aimed to create an engaging and visually appealing 404 error page for a culinary website. My goal was to design a page that not only communicated the error but also maintained the site's unique, appetizing look and feel, ensuring users remained engaged and encouraged to explore further.

Objectives:

  1. Minimize user frustration by delivering an engaging, on-brand experience.

  2. Keep users on the website by providing clear navigation options to return to the homepage or explore popular recipes.

  3. Reinforce the culinary brand identity with thematic visuals and vibrant design elements.

Tools & Techniques:

  • Figma: Developed wireframes and high-fidelity UI designs.

  • Adobe Illustrator: Created custom icons and illustrations inspired by culinary themes.

  • User-Centered Design: Ensured intuitive navigation and visual appeal through user feedback.

  • Visual Hierarchy & Microinteractions: Used color, typography, and subtle animations to guide attention to key elements, such as navigation and suggested links.

The final result is a cohesive and user-friendly 404 page that aligns with the brand’s aesthetics, keeping users engaged even in moments of error.

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