Lernz | Design - Identity
Lernz | AI-Powered Learning Identity
Lernz - brand identity combines visual appeal with functionality, aiming to make learning more intuitive. Each design choice, from the logo to the ads, reinforces the platform’s commitment to simplifying and enhancing the study experience through technology.
Logo and Brand Concept
The Lernz logo was designed to reflect innovation and connectivity. The interlocking shapes represent collaboration between learners and educators, while the circular elements emphasize continuous learning. The forward momentum in the design aligns with Lernz’s mission to simplify and enhance the learning journey.
Color Palette
The color palette was chosen to reflect modern tech aesthetics while maintaining an approachable look. Shades of purple and pink convey creativity, warmth, and intelligence, setting the tone for a platform dedicated to empowering learners in a vibrant, user-friendly environment.
Ad Design - Concept
The ad visuals for Lernz highlight key features of the platform, focusing on its AI-driven learning capabilities. From instant support to a structured, organized study approach, each ad element communicates how Lernz enhances the learning experience, making it easier and more efficient for users.