CRM Utility Tool Design

Xperia CRM utility tool that aims to streamline the workflow and processes of customer relationship management by providing more efficient and effective ways of managing, solving and tracking customer complaints/cases and in turn create a better relationship between our customers and organisation.

Through the use of effective design, we aim to first start by solving the challenges around these 3 processes faced by most CX Agents:

• - Customer information retrieval

• - Case logging, tracking and managing

• - Performing simple tasks and operations