Workwize - Branding Guidelines
Workwize, known for its all-encompassing solution to managing remote work compliance, was growing rapidly but needed a cohesive digital presence that aligned with its forward-thinking vision. Each feature—compliance tracking, equipment management, global coverage—had its unique strength, but the brand needed a unified platform to tell its story.
Our role was to dive deep into Workwize’s ecosystem, to craft a digital experience that reflects the simplicity and power of their solution, all while keeping the user’s journey at the forefront.
Ensuring brand cohesion was key in the implementation of Workwize’s identity across all touchpoints. From the website to email communications and beyond, our goal was to present a unified voice and visual style that resonated with their global audience. Every element, from typography to color schemes, was carefully considered to maintain consistency and reinforce the brand’s message of simplicity and trust.
We extended this consistency into every communication channel—email templates, presentations, social media graphics, and even internal documentation. This holistic approach not only built a strong visual identity but also created a recognizable, cohesive experience for all users. By maintaining these standards across all platforms, we ensured that Workwize’s brand presence felt seamless, professional, and highly impactful, no matter where or how customers engaged with it.
Explore the case study here ➡️ outcraft.agency/projects/workwize
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