Solidbase – Logo & Brand Identity Design

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Solidbase is a modern construction company focused on high quality, reliability and innovation. The company uses advanced technologies and environmentally sustainable solutions to create durable and long-lasting objects.

Solidbase builds its reputation on three key principles: quality, reliability and responsibility to the client and the environment. The company is focused on maintaining high standards and attention to detail, which makes it a reliable and responsible partner in construction.

Task:

Before starting work on the project, the task was to create a logo and corporate style that would visually convey the strength and stability of the brand. It was necessary to develop a strict but memorable image of the company that would inspire confidence and be associated with a modern approach to construction.

Process:

At the stage of logo development, the main focus was on creating a unique corporate sign. The letters "S" and "B" were connected, forming a minimalist sign reflecting the reliability and unity of the company. Smooth lines in the sign soften the strict and solid image, adding modernity and emphasizing flexibility in design.

Vivid red and midnight blue were chosen as the main colors. The color palette combines professionalism and the modern spirit of the company, creating a balance between dynamics and stability. Additional colors - deep black and white - add rigor and clarity.

The Poppins corporate font was chosen for its clean, geometric shapes and modern style, which perfectly reflects the professionalism and minimalism of the brand.

Result:

As part of the project, a logo and corporate identity were developed, including the design of business documentation, advertising materials, social media design and other corporate identity media. The final result presents Solidbase as a strong, confident and modern brand that reflects the company's key values.

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