Plantify - Comprehensive Brand Ecosystem

I designed a full 360° brand development launch for Plantify. The project included web design and a social media campaign. I created a colour palette of dark green to represent a connection to nature, paired with a vibrant pink accent to create a sense of freshness and energy. This combination helped convey a happy, welcoming vibe, particularly resonating with our identified target audience of young homeowners, primarily women. The web design focused on a seamless shopping experience with clean, intuitive navigation, ensuring the brand message was reflected throughout the digital journey.