Identity for cosmetics shop "Sparkle"

Sparkle Shop

Sample Project - 2024

Sparkle – brand of decorative cosmetics, which somehow associates itself with the aesthetics of magic, witchcraft. The main concept of the shop: cosmetics for creativity, not beauty standards.

Based on this concept, I developed a series of signs from repeating elements: stars, drops and horns. Based on this sign, a logo was created that reinforces the associations with the magical aesthetics of the brand. A bright color palette allows to emphasize the creative and artistic component of the shop.(This concept, created for a sample brand but I am ready to customize for a real-world application)

I am open for new projects, ready to bring your vision to life! Feel free to contact me 👋